Cue the screams of excitement because Sephora’s online store is now live in Australia. Gone are the days where Australia is on the back foot of all that is happening in the beauty industry.
Australians know Sephora for its amazing beauty selection from around the world, highlighting trends and presenting a shopping experience like no other. There are already two physical stores in Australia, one in Sydney and another set to open shortly in Melbourne.
The online store will stock Sephora’s premium in-house brand Luxola. Founder and CEO of this brand Alexis Horowitz-Burdick says, “Sephora has listened to the calls of Australian beauty lovers who have been patiently waiting for the chance to purchase Sephora online for some time. We are so excited to expand the offering and provide access to even more great products to beauty lovers in Australia and internationally”
The store goes live today, so go check it out and stock up big time. You know you want to.