Looking for Lagerfeld.

Words by

Zoe Beer

Karl Lagerfeld is one of the most iconic figures in the fashion world, and nothing makes it more official than starring in the fash version of Where’s Wally.

The brainchild of Ajari A. Aki and Stacey Caldwell, Where’s Karl? follows the journey of fictional fashion blogger, Fleur, as she attempts to find Karl for an interview.

Inspired by the joyful reactions of people spotting Karl in real life, they decided to create something that would let people vicariously live this moment again and again. With such a relatable set up (who wouldn’t want the chance to have a chat with Karl?) and beautiful illustrations from Michelle Baron, it is a more fash-friendly version of the childhood favourite.

Wally’s famous red and white stripes will be swapped out for Karl’s notable uniform. And instead of searching for Wally’s companions Wanda and Wizard Whitebeard, you'll be hunting for the likes of Anna Wintour and Beyoncé.

Karl’s number one love, his cat Choupette, also features in this 48-page hardcover. You can catch her between those signature sunnies and white pony across the world’s fashion hotspots.

Where's Karl? will be released on September 15. You can pre-order it here.

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