Bassike brings light wash denim and just the right amount of slouch to their '15 collection. Favouring an androgynous 'anti-fit' style, they mark their first official denim campaign.

Their slung and classic fit pant styles range from ‘lo’ to ‘super lo’ waistlines, with a loose drop crotch look or a standard slim fit alternative. Denim jackets and vests come oversized or in a regular fit for men and women.

Acid wash styles - white, faded, and a blue denim that reads vintage perfection - all feature in Bassike's latest shoot at Syndey's Kurnell Boat Harbour. Photographed by Beau Grealy, the Japanese-made denim, constructed with premium quality, looks effortlessly cool paired with white tees against a rugged terrain backdrop. 

Bassike denim is stone-washed in a bio enzyme to create a 40 year aged denim finish and hand-treated to give that 'worn' effect. 

There's something so delicious about good denim.

Shop Bassike denim essentials here.


Leave a comment


Your chance to eat some terrifying delicacies.
Get in loser, we’re going shopping.
What do you wanna be when you grow up? I wanna work at Snapchat.
On the never-ending quest to create the perfect fitting jean.
Hell hath no fury like the humidity inside the Royal Exhibition Building.
Melbourne and Sydney, get excited.
A music event that spoke volumes.
For lovers of beautiful fashion.
Soft light, bed hair, relaxed fits.
And they’ve enlisted Petra Collins, Alicia Keys, Joan Jett and Erin Wasson to help them do it.
Time to meet the make-up king.
Too many sales, not enough wardrobe space.
"Behind every great woman is a great pair of jeans."
Fierce and ferocious.
Sydney sidewalks burst with bright patterns and bold silhouettes
It’s a struggle. Here’s hoping that this will make it all easier.
The street style in Sydney is fierce.
The street style is fierce in Sydney.
Another day, another ripper sale.
Denim this wide should be an endangered species.
The retail giant continues its reign.
Linen and denim, need we say more?
A VIP personal shopping atelier experience for your bridal party.
It's General Pants Co. and it's vintage.
The ultimate addition to your wardrobe more ways than one.
Modern metallics and humble silhouettes.
Our one stop shop for when luxury meets necessity.
Dark, brooding and a little stand-offish.
Get yo’ pretty little feet there stat.
G Star Raw launches at Melbourne's Emporium.
It’s ruffling our feathers.
Sydney's own floating beach club on the harbour, The Island, is getting into the full swing of its summer program.
Is this what heaven looks like?
Wrangler are getting us excited for summer and caravanning.
Butt-hugging pieces of denim nostalgia.
Denim in summer is always a bit tricky. Nobody Denim nail it with their Reflections SS14 collection.
RE/DUN handpick jeans from vintage rag houses across America and rework them to make jeans that are as individual as you.
How can one lookbook be reminiscent of so many different areas of popular culture?
Bassike by name, but not basic by nature.
Alexa Chung has announced on Instagram that she will release her first fashion line. FINALLY!
Bass-eeek, bas-ik, or base-ic...however you like to say it (keep in mind the proper pronunciation is base-ic), the iconic...
Pussy Riot, Salman Rushdie, Malcolm Fraser, oh my!
A fashion and lifestyle collection, O'Connell Street Merchants offers a collaborative retail space for talented fashion and...
With a talent for utilising materials traditionally used for industry-grade uniforms, UNIF.M will change the way you think about...
We’re mad for denim — espe­cially when Wran­gler are involved.