Coolest of the cool.

Words by

Eliza Sholly

If you haven’t heard of Little Simz before, now is the time to get up to speed.

A pioneer in her field, Little Simz is a UK hip-hop prodigy that earned a spot on Forbes’ 30 under 30 at just 22 years old.

To celebrate her Curious Tale of Trials + Persons tour, G Star presented RAW conversations, an insight into the hard truths of becoming a self-made musician in a male-dominated industry. 

Check the snaps above and get inspired.


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Get in loser, we’re going shopping.
So here are five reasons why you'll want to win.
On the never-ending quest to create the perfect fitting jean.
Really, really, ridiculously good-looking.
Helping to end domestic violence.
A work experience opportunity like no other.
And they’ve enlisted Petra Collins, Alicia Keys, Joan Jett and Erin Wasson to help them do it.
"Behind every great woman is a great pair of jeans."
Denim in acid wash and vintage blue perfection.
It’s a struggle. Here’s hoping that this will make it all easier.
Denim this wide should be an endangered species.
Linen and denim, need we say more?
It's General Pants Co. and it's vintage.
The ultimate addition to your wardrobe staples...in more ways than one.
Officially the party of the year (as voted by everyone).
Our one stop shop for when luxury meets necessity.
Dark, brooding and a little stand-offish.
Not a lookbook, just some fab shots from Paradise.
G Star Raw launches at Melbourne's Emporium.
An invitation to hang out with some cool kids.
It’s ruffling our feathers.
Wrangler are getting us excited for summer and caravanning.
Butt-hugging pieces of denim nostalgia.
Champagne flowed, a nail polish collaboration was launched and most importantly, there were donuts.
Denim in summer is always a bit tricky. Nobody Denim nail it with their Reflections SS14 collection.
RE/DUN handpick jeans from vintage rag houses across America and rework them to make jeans that are as individual as you.
How can one lookbook be reminiscent of so many different areas of popular culture?
Alexa Chung has announced on Instagram that she will release her first fashion line. FINALLY!
Bass-eeek, bas-ik, or base-ic...however you like to say it (keep in mind the proper pronunciation is base-ic), the iconic...
adidas have launched their ss14 collection and it's all about designer collaborations
We’re mad for denim — espe­cially when Wran­gler are involved.