Dreaming of having your name in print but don’t know where to start? Don’t worry, we feel ya. It’s an intimidating world out there with a lot of competition. You shouldn’t let the fear of rejection stop you though.
The first step is biting the bullet and getting your stuff together. You can do it, we believe in you.
That’s why we’ve written a guide to getting your work published. From who to contact to what to write, here’s our list of handy hints. We've got your back.
Research the publication you are submitting to: You want to get an idea of the type of articles they write. Go through their socials; see what’s been popular. You want your pitch to be a good fit for the publication.
Keep an eye on tone and style: You want to show that your work can seamlessly fit in with the existing content. This means editing your writing style to match the tone of their articles. Keep an eye on formatting too. You’re much more likely to get a look-in if there is less work for the editors to do.
Create your pitch: Editors want to know that you can be an asset to them on an ongoing basis. Pitch multiple ideas (three ideally) and write a small paragraph about the idea with a dot-point breakdown. You’ll also want to think of snappy titles, that’s where the clicks come from.
Play to your strengths: Had a long and painful career in retail? Ever volunteered at a fashion festival? Seriously good a flatlay? Perfect, you should write about it. Write from personal experience or about issues you have an understanding in. This will give you a point of difference.
Keep it brief and relevant: Say what you need to say, but no more. Chances are the person you are pitching to is busy, so do it in a small word count.
Write with a point of difference: No one wants to hear about how the ’90s are making a comeback or how Kylie and Kendall are so hot right now. If you are going to cover something that’s been done, find a new angle. Otherwise get creative.
Prepare your portfolio: Your prospective new bosses will want to see samples of your writing. Show them. And please, for the love of God, keep it relevant. If you don’t have any work that would fit the publication's writing style, write up a small sample. If you are linking to an online site, make sure it’s easy to navigate and the relevant info is easy to find. If you are submitting separate files, try tying them together in one PDF. Keep it easy and clean to read.
Send it off: Find the correct person to contact. No one wants to receive a “to whom it might concern” email. You are looking for the Editor or Online Editor if nothing is specified.
So there you have it kids, simple huh? Now go forth and pitch.