1 / 11
< || >
26/03/2015
In an Air Max Day miracle, the iconic shoe has been reborn into a brand new model.

Words by

Boris Hall

In what is undoubtedly the Christmas for sneaker fans the world over, Air Max Day has arrived. And just as Christians celebrate their holy day with love, family and presents, Nike has welcomed its shoe-related equivalent with a retrospective on the iconic sneaker. 

People everywhere will be gathering with loved ones on this special day to discuss the air-cushioned sole and unparalleled design of the 28 year old footwear range. 

Launched in the 1987 with the Air Max 1, the line has seen countless stylistic and functional transformations. Though proving that our traditions still burn strong, the AM1 is still one of Nike's most popular models.

Taking further heed from the birthday of Jesus, Nike has also announced a latest addition to its beloved family, the sneaker has been reborn this year in the form of the Air Max 2015. Returning to earth to renounce us of our fashion sins, the Air Max 2015 utilises Nike's Flywire technology and deeper sole grooves to bring comfort and mobility never seen before.

Though in what may signal a troubling sign of the times, the Nike tick has been reversed, could it be... the anti-Air Max? 

www.nike.com

Leave a comment

Related

Possibly better than the Fenty creepers.
A beautiful, breathable lil hug for your feet.
Because running can be bloody awkward.
So comfy they're calling it "the T-shirt for your feet."
Another thing Back to the Future didn’t predict.
Ft. extra-high collars, pockets for your phone and a sleek Nike design.
Performance elements meet lifestyle wear.
Suddenly we want to go work out...
Innovative footwear that's kind of confusing.
Reinventing a classic with Nike SB.
The Roshe Run Flyknit is now on Nike iD.
Another winning conjuncture of fine fashion and sportswear.
Another reason for another Nike addition to the wardrobe
Yet another drop for our wishlist.
Keep your eyes out for the latest instalment of the Nike Huarache this season.
Nike just did it and it was pretty rad.
MYFRIDAYSTYLES has sneakers and tees to instantly lift your street cred.
Nike give us another good reason to consider taking up running…
Just another release in Nike’s bid for world domination.
Y'all know that Fashion Journal loves a slide.
Nike Roshe Run Premium Jacquard iD sneakers are the shoes you've been dreaming of.
Only brands who have a rich history in the streetwear scene can inspire the kind of nostalgia that Nike does.
In their sec­ond col­lab­o­ra­tion with the sport shoe giant, Lib­erty London’s her­itage prints are dec­o­rat­ing Nike sneaker...