Baby-G knows how to hit us right in the feels.
Delivering a collaboration that has us purring, the brand has teamed up with everyone's favourite kitty that's not actually a cat, Hello Kitty.
The predominantly white watch has Hello Kitty graffiti detailing on the face and comes in a matching gift box. It also features an LED backlight, world time and is shock resistant.
No word yet on if this collab will be hitting our shores, though if you’re heading to the US anytime soon, you’ll be able to get one from Macy’s.