Holden is collaborating with Scott Schuman, the founder of street fashion blog The Sartorialist and they're bringing him to Australia.
Inspired by Holden’s latest, very sleek, very sophisticated European vehicle range, Schuman will explore the Australian fashion scene, snapping locals on the streets of Sydney.
“Fashion and cars are not dissimilar; what you wear and what you drive are all about how it makes you feel and what you are saying about yourself,” says Schuman.
Schuman will exhibit his work in a private exhibition at Automata in Chippendale, Sydney.
“For me, Australian style is very ‘Paris on the Beach.’ Many Australians have European roots and you can see this coming through in quite a feminine sensibility - but with the bravery and freshness of the new world."
The fashionista/photographer is renowned for his fascination with creating a two-way dialogue about the world of fashion and its relationship to daily life, so we know he'll deliver a real treat.
Holden is keeping you up to date with all things Sartorialist via their instagram, so stay tuned people.