03/06/2016
Hollywood, meet your new neighbour.

Words by

Roula Abi Dib

For more than 15 years, General Pants Co. has been delivering exclusive streetwear labels to Australia. And now it's officially opened its doors in West Hollywood’s La Brea Avenue. 

As previously mentioned here, The Local by General Pants is showcasing highly sought-after Australian brands only. It’s currently home to collections from Ksubi, Insight, Zanerobe, The People Vs, Barney Cools, Arvust, Spencer Project, Standard and Alice In the Eve.

The Local has got a few fun activities lined up, from live music to art shows. So, to our American pals, pop by the store and welcome your new neighbours.

thelocalgpc.com

Leave a comment

Related

LA does alright, if you do it right.
Featuring designs from Catherine McNeil, Abbey Lee Kershaw, Cheyenne Tozzi and Elyse Taylor.
They're a whole new level of cool.
Another day, another ripper sale.
Ksubi blends grunge with vintage and futuristic elements in its latest eyewear campaign.
Is it just us or does he kinda look like Hugh Hefner?
will.i.am and Ksubi co-founder George Gorrow have teamed up to produce a pretty impressive eyewear line.
Minimalism has well passed its status as a trend, entrenching itself in our wardrobes and in our hearts. And that is why we love...
"Real LA versus hip fashion fantasy LA".
LA vintage boutique Tried + True Co. are making us nostalgic for the days where rocking a Knicks jersey, high tops and oversized...
LA born BANKS has been capturing global attention. We caught up with her to chat songwriting, messages from the universe, and why...