Not your standard retail store.

Words by

Fashion Journal

While the benefits of online shopping are obvious (trackies, wine, no one judging), there’s nothing better than visiting your local brick-and-mortar.

If you live around Melbourne, then you may just want to pop into Mad About the Girl.

Need to know: Mad About the Girl isn’t your standard retail store. Taking pride in customer service, this shop is all about providing a relevant and up-to-date shopping experience for its customers. Did we mention it also has in-house personal stylists?

You’ll buy: A curated edit of clothing, shoes, accessories and lingerie from both international and Australian designers.

Brands: Rich & Royal, Patrizia Pepe, Nue Paris, Love Stories Intimates, Stella Forest Paris, Marc Jacobs, Avant Garde Paris, Lyla&Bo and more.

Ideal for: Ladies of any age.


Mad About the Girl
13 Ormond Road
Elwood VIC 3184

Anthony Tosello

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Because shopping IRL is so much more fun than online.
A favourite of ours for a little while now.
Blending the lines between fashion and art.
It’s like a hole in our heart has finally been filled.
To those doing Christmas from the other side of the register.
Faultless glamour, effortless style.
Because you just don't get the credit you deserve.
With over 600 stalls, we thought you might want some help.
Young Retailer of the Year nominations are now open.
Justa Local Store is as passionate about giving back as they are about fashion