With the Virgin Australia Melbourne Fashion Festival set to start in just a few days, we’re finding out all the finer details of the event.
It’s just been announced that you’ll be sipping on Asahi Super Dry and Vodka Cruisers as you enjoy the festivities.
Both brands will be partnering with the event to offer special activations for the week-long festival. Asahi will present the GQ Australia Menswear Runway, as well as opening a pop-up contemporary Japanese-inspired bar.
Vodka Cruiser is teaming up with fashion illustrator Alexia Petsinis for an interactive digital experience that will run ahead of all the major runway shows.
You’ll also be able to sample the new Vodka Cruiser Sugar Free range, all week.