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Watch: Sneak peek of Kenzo’s Fall collection short film

No one does it like Humberto and Carol.

Following the Opening Ceremony play they staged during New York Fashion Week, Humberto Leon and Carol Lim continue to use their creative flair on another outside-the-box idea. This time, they’re showcasing their Fall collection with a short film. 

This fresh, unconventional take on advertising is directed by cult director Gregg Araki. Titled Here Now, it’s set to debut at couture fashion week in Paris. Using up-and-coming actors Avan Jogia, Jane Levy, Jake Weary, Jacob Artist, Nicole LaLiberte, and Grace Victoria Cox just adds another dimension Kenzo’s fresh appeal. 

Here Now is said to be a follow up of Araki’s previous short 1997 film, Nowhere, which is fitting as the collection was inspired by the idea of being a outsider.

“We’re interested in instilling culture, whether it be subculture or pop culture, into all of our projects, especially at Kenzo,” the pair told Style.com 

Well guys, you’ve nailed it. 

[Via Style.com]

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