When Karl Lagerfeld showcased his Fall/Winter ’15 collection at the purpose-built Chanel Shopping Centre, it was pretty much the best thing the fashion community had ever seen.
The detail that went into that place was mind-blowing. Features included models shopping the aisles with Chanel trolleys and Chanel-branded everything.
Chanel Shopping Centre documents this detail with a series of close-up images of the shopping centre's stock. From the labels on the Chanel sardines to the way the items were methodically stacked, it holds a well-zoomed lens to the whole shebang.
You did good Lagerfeld, you did good.