29/08/2016
And it's everything you dreamed of.

Words by

Zoe Beer

Be still, Gorman hearts. Your favourite iconic Melbourne brand has teamed up with the city’s other love: activewear.

Named go! gorman (a.k.a. the verbal reaction of everyone who hears the news) the range of sportswear features two key prints, Harlequin and Synchronized, in crop tops and leggings. The pieces are practical, made of moisture wicking material to keep you cool, while also keeping to Gorman’s signature style of bold patterns and kaleidoscopic colours.

They’ve got you covered for going to and from the gym as well, with an extension of leisure wear, including embroidered sweaters, T-shirts and raincoats.

Gorman tapped Duckie Thot from Australia’s Next Top Model for the campaign, the perfect match for the bubbly collection.

The collection hits stores and online in September.

gormanshop.com.au

Leave a comment

Related

Blue skies and sunshine.
High performance. Low carbon footprint.
It’s official, because Tim Gunn said so.
Bold, iconic and feminine.
The most un-Melbourne thing to ever happen to Melbourne.
Designer leggings, tanks, tees, jackets, trackpants on sale for one week only.
"Luxury activewear gives those who can afford to wear it a sense of moral superiority."
Focus on quality rather than quantity.
Gorman and Jörgen, reunited and it feels so good.
Some motivation to get yo' buns to the gym.
Attention everyone: this one involves presents.
gorman's done it again with it's latest collaboration with Kate Kosek.
Gorman is in a constant state of flux - but in a good way.