10/08/2016
Genius.

Words by

Kristanna Sutton

Cosmetics, exercise and sweat don’t usually go hand in hand, however, a new cosmetics label is making it possible.

Meet Sweat. The beauty newcomer specialises in – you guessed it – exercise-proof makeup. And aside from being a brilliant idea, it actually works.

The label is the work of five female profesh soccer players, who grew tired of putting on foundation, only for it to drip off with sweat or wash off in the pool.

We feel that.

But thanks to the entrepreneurial minds of these genius women, we can get fit *and* keep our makeup intact. 

The line of powders, bronzers and illuminators have been tested by the v active team at Sweat Cosmetics, so you can trust the formula won’t slide off once your heart rate rises.

Plus, there’s no more stress of sweat-induced breakouts. The products are actually good for your skin, with all natural ingredients, vitamin E and zinc oxide for proper SPF 30+ protection.

As the sweatiness of summer approaches, we’re just praying they bring it Down Under ASAP.

sweatcosmetics.com

Leave a comment

Related

With a very comprehensive nine shades per palette.
I’m not even sure if we’re doing it to appease the patriarchy anymore.
Red and yellow and pink and green…
Spanning sheet masks, cleansers, moisturisers and more.
From the comfort of your air-conditioned ice palace.
The hair director of Australia's Next Top Model knows what's up.
Imagine how Samantha Jones would handle this (she wouldn't).
We know what you're getting for your next birthday.
ModiFace will help you browse, try and buy.
A matcha made in heaven.
The possibilities are endless.
For those of you who share in this weird fascination.
Learn from one of the best make-up artists in the biz.
What it’s really like growing up in a cosmetics empire.
Another starlet joins the MAC family.
Goodies from ghd, Morrocanoil, Guinot, Ecova, asap, Dermalogica and Loreal. Agh.
No, they are not the same as a moisturiser.
Could this be bigger than their Alexander Wang collab?
Makes sense when you’ve got those killer cheekbones.
Because lipstick is the best accessory.
Beauty blog Into The Gloss launch their beauty line, Glossier, and they’re on a mission to redefine the beauty game.
New look for the British It Girl.
Ladies and gents of FJ, we’ve got good news. Beauty destinations of choice, Mecca Cosmetica and Mecca Maxima, are officially...
A foray into fragrance can be damaging, but when J. Crew take the plunge, you know it’s going to be good.
Champagne flowed, a nail polish collaboration was launched and most importantly, there were donuts.
Rihanna has teamed up with beauty magnate MAC once again.
Learn how to create a beautiful winged eye in four easy steps PLUS win a Benefit gift pack
Bobbi Brown picks Kate Upton as the face of Sand and Surf.
We hit up Joey and Rob from ELEVEN Australia for some insider tips, nifty tricks and picked their brains on how they made it in...
Bobbi Brown has opened their first stand-alone store. Cosmetics lovers rejoice!
We review The NARS Matte Multiple - use it on your lips, cheeks and eyes
FJ fave Victoria Martin shows us her top five red lipsticks and teaches us how to apply them like a pro
Hair stylist Adlena Dignam shows us how to style an effortless, messy bun in five easy steps.
Curling your eyelashes is one of the most simple beauty steps and yet, people so often skip it when doing their makeup.
Benefit Cosmetics summoned beauty bloggers court - for being too sexy
We've rounded up five of the best highlighters and illuminators to help you achieve a perfect winter glow