Stopppp it.

Words by

Veronica Stanford

The world of Barbie is getting a whole lot more diverse.

Mattel has today announced The New Crew, a new line that delivers Barbie’s most diverse dolls yet. The new additions feature a wider range of skin tones, eye colours and hairstyles. So much so that old mate Ken has been given a man bun.

Aside from his hipster hair, 15 new Ken dolls are now available with three body types: broad, slim and original. And, while we saw Barbie get body diverse updates last year, it’s the first time Ken is getting an official Mattel update. 

There are 40 new dolls in total, spanning seven body types, 11 skin tones and 28 hairstyles. We see Barbie experiment with blue hair, a crew cut and curly hair, among others.

We’re all for it.



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