There's a number of reasons to love Pantone and its forecasting abilities. But Brazilian photographer, Angélica Dass, is using the colour matching system for purposes other than living room decor.
Humanæ, or the Pantone Project as it’s otherwise known, is a photographic initiative that sees Dass pair skin tones with Pantone's spectrum.
Bass takes photographs of volunteers and then colour matches an 11-pixel portion of their faces. She then creates a unique background for each image, in the colour of the subject's skin.
The photographs, when presented en masse, showcase a rainbow of skin tones. It’s racial diversity in all its beauty.
You can check out the work-in-progress project here.