will.i.am’s tech company i.am+ has just dropped a fancy new pair of premium Bluetooth earphones.
They’re called BUTTONS and are reportedly inspired by the shape of vinyl. Combining spun metal and woven cord, they’ve been designed to be worn all day. Y'know, if you're into that.
With fashionable tech comes fashionable ambassadors and both Kendall Jenner and Naomi Campbell have just signed on as the faces of i.am+.
The headphones come in four iPhone-inspired colourways (hello rose gold) and are available to shop at Apple right now.