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careers Melbourne
02.08.2022

House of Coteri

Boutique and Social Media Manager

company: House of Coteri
job title: Boutique and Social Media Manager
location: Melbourne
work type: Contract
level: Senior
closing: 31.08.2022

Role Description

We are looking for a Boutique and Social Media Manager to deliver an elevated, luxury omnichannel experience to our online and in-store client.

In this role, you will work autonomously to deliver sales success through effective social media management and an elevated, relationship driven approach to the in-store coteri client.

You will be responsible for creating and managing the weekly social media plan for the business, whilst simultaneously managing the end-to-end boutique experience.

This blended role will see you achieve success across sales and service, online operations, social media and in-store operations such as inventory management and visual merchandising.

This is an incredible opportunity for a senior retail leader to expand their existing skillset.

Key Responsibilities

  • Achieve revenue results by developing strong connections with regular clients and demonstrate a strong understanding of VIP relationship management and clienteling strategies.
  • Curate and nourish a personal list of VIP clients who regularly shop and set an intention for repeat visits through key touch-points including instagram, emails, event invitations and store phone texting
  • Showcase a strong understanding of brand mix, brand education and fit knowledge and utilise story-telling in your sales strategies to build client connection to the product
  • Uphold a strong understanding of fashion trends, offer styling suggestions and authentically use add-on and up-selling strategies to complete a head-to-toe coteri look for all clients.
  • Monitor traffic trends, client demands, product sell-thru and other analytics to develop growth strategies that will deliver sales excellence within the boutique
  • Pitch new brands and marketing ideas to positively impact the sales for the business
  • Utilise daily social media strategies to encourage online purchasing and footfall within the physical boutique to optimise on sell-thru
  • Create and schedule feed and story content across the business social media channels inclusive of Instagram, Facebook and TikTok for approval by the Director
  • Plan and share daily Instagram stories with the intention of driving traffic into the boutique and to the website with the ultimate goal of sales conversion
  • Facilitate online order picking and pack, wrap and send online orders with love and care, ensuring any product sent out via online orders is in pristine condition.
  • Maintain the Visual Merchandise standards of the boutique and rotate regularly to deliver optimal product sell-through
  • Upload all new products online upon arrival, utilise website merchandising to reflect new shoppable content and ensure inventory levels are accurately reflected
  • Maintain inventory integrity in the boutique by showcasing best-in-business loss prevention practices

 

THE SUCCESSFUL CANDIDATE WILL

  • Have 3 + years experience in the fashion retail industry, preferably in a leadership position
  • Have their finger on the pulse with fashion trends and emerging labels within the designer landscape
  • Have a history of working with an affluent client base and VIP client management skills.
  • Have a strong eye and keen passion for content creation and the social media landscape
  • Tertiary background in marketing is not mandatory however will be viewed favourably for this role

 

Click ‘apply now’ to submit your cover letter and CV to the employer, and we’ll send you weekly updates on jobs in Melbourne from FJ Careers.

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