loading
drag
careers Melbourne
13.11.2020

Forever New

Brand Communications Manager

company: Forever New
job title: Brand Communications Manager
location: Melbourne
work type: Contract
level: Mid-level

Role Description

Your role will be to manage the brand’s campaigns, imagery, public relations and brand communications strategy in line with business objectives. This is a 12-month fixed-term contract.

KEY EXPERIENCE

  • At least 7 years’ experience in a related retail fashion industry experience within PR and communications
  • Related tertiary qualifications in Communications or Public Relations
  • Excellent creative writing and brand communication skills
  • A solid understand of communications, public relations, brand and digital principles
  • Strong project management skills
  • Demonstrates good judgment, confidence, creativity and a high energy level with the ability to work in a fast-paced, collaborative environment and meet the demands of multiple stakeholders and converging deadlines
  • Attention to detail, excellent organisational skills, and self-motivation
  • Has a creative vision for the digital channels and overall brand
  • A keen interest in photography and design
  • Proficient in Word, Excel, Outlook, Photoshop and a sound understanding of Google Analytics

Key Responsibilities

  • Effectively manage a high performing team across Creative, PR, Social media, Email marketing, Content development and Graphic design
  • Plan and execute overall brand narrative and seasonal stories effectively across all customer-facing channels
  • Produce and oversee all brand copy, visual storytelling and messaging across all channels
  • Establish and drive the public relations strategy for the brand
  • Manage the consumer-facing appeal of the brand through media, influencer and partner relationships and engagement
  • Manage relationships with existing and emerging advocate/content stakeholders integral to growing the Forever New story in Australia and International markets
  • Maintain relationships with key publishers for planned or ad-hoc advertising and media campaigns
  • Manage seasonal calendar of consumer, store and media industry events, from concept to execution
  • Develop a social media strategy for the Australian and International markets
  • Develop and manage brand direction and grow an engaged following across all social media channels
  • Produce regular content shoots and films working with internal teams to ensure that the content is relevant and engaging
  • Plan and produce an engaging calendar of optimized content for social media and the ‘style stories’ blog
  • Lead the email marketing and homepage plans, stories and themes in line with business and marketing objectives, including promotional emails
  • Leadership – Develop and grow a team

About Us

Forever New is Australia’s fastest-growing fashion clothing and accessories brand. With more than 300 stores and a vast online presence across the globe, we have developed a strong community of fashion-lovers, designers, innovators, experts and creatives who have taken us from Melbourne to the world.

COMPANY CULTURE AND BENEFITS

Here at Forever New, our people are at the heart of everything we do. Forever New HQ is a fast-paced retail environment rapidly expanding across the globe. By the same token, we’re all about a healthy, flexible work-life balance. That’s why, as part of the Forever New family, you’ll enjoy plenty of exciting rewards and benefits.

THE PERKS

  • Generous 40% employee discount and periodic family and friends’ discounts
  • Loyalty and birthday leave
  • Monthly afternoon tea with an early finish Friday
  • Wellbeing and environmental incentives
  • Learning and development programs
  • Recognition program and service awards
  • Subsidised car parking
  • Thriving head office located in Richmond
  • Exposure to a global business based across 5 continents
  • Recruitment referral incentives

Whether We’re Designing Our Latest Fashion Collection, Expanding Into a New International Market, Or Providing Expert Styling Advice To Our Loyal Customers, These Are a Few Of The Rules We Live By 

  • Think Customer
  • Respect for all
  • Keep it Simple
  • Take Responsibility
  • Act with Pace

Apply now via LinkedIn. Do not use the ‘apply now’ option below.

To be kept in the loop with fashion industry job openings, subscribe to Fashion Journal’s Careers updates here.

APPLY NOW
  • Accepted file types: jpg, gif, png, pdf, doc, docx, xlsx, xls, ppt, pptx, csv.
  • Accepted file types: jpg, gif, png, pdf, doc, docx, xlsx, xls, ppt, pptx, csv.
  • Accepted file types: jpg, gif, png, pdf, doc, docx, xlsx, xls, ppt, pptx, csv.
  • This field is for validation purposes and should be left unchanged.
APPLY NOW
  • Accepted file types: jpg, gif, png, pdf, doc, docx, xlsx, xls, ppt, pptx, csv.
  • Accepted file types: jpg, gif, png, pdf, doc, docx, xlsx, xls, ppt, pptx, csv.
  • Accepted file types: jpg, gif, png, pdf, doc, docx, xlsx, xls, ppt, pptx, csv.
  • This field is for validation purposes and should be left unchanged.
Garment Machinist

APPLY NOW

Bellbrae

Krystal Deans
Garment Machinist

Assistant Planners

APPLY NOW

Melbourne

Forever New
Assistant Planners

HR Coordinator

APPLY NOW

Sydney

Zimmermann
HR Coordinator

CRM Manager Head Office

APPLY NOW

Melbourne

Scanlan Theodore
CRM Manager Head Office

Planner

APPLY NOW

Sydney

The Iconic
Planner

Senior Brand Marketing Specialist

APPLY NOW

Melbourne

Adidas
Senior Brand Marketing Specialist

Lazy Loading