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careers Melbourne
30.08.2021

Bellroy

Social Media Manager

company: Bellroy
job title: Social Media Manager
location: Fitzroy
work type: Full-time
level: Mid-level

Role Description

We’re on the hunt for a keen go-getter to lead our social media community and steer the ship(s) into bold new waters. Bellroy is a for-purpose brand that exists to inspire better ways to carry, use business as a force for good and help the world flourish. Spreading our rich, vibrant stories as far and wide and round-the-corners as possible is crucial to reaching our goal. That’s where you’d come in. As our Social Media Manager, you’d drive the planning, execution and growth of our social media channels. You’d work to manage our day-to-day, strengthen and expand opportunities on our existing channels, and explore spaces we haven’t even thought about yet. Cough-TikTok-cough. You’d manage our ambassador relationships, and help the creative team to create engaging, pertinent and always original content.

You’d bring some experience in social media and/or brand marketing and lots of ideas to help us expand our reach, grow our followers and increase our organic revenue streams. Because growing is something we do every day at Bellroy. In business, and as people.

If you can bring your strategic mind, ideas fountain and organisational prowess to our team, we’ll give you a world-class team to bounce off, the tools you need to do your thing, and the kind of support that’ll let you flourish. Not to mention, the Best Place To Work 2021 in the small business category!

Key Responsibilities

  • Brainstorm with the team on some posts to support an upcoming campaign
  • Track social organic revenue target, and make adjustments to your plan if sales are behind forecast
  • Update business as usual processes so that they are easier to manage, schedule, or automate
  • Dive into what our customers are engaging with most, where our messages are resonating, and made some suggestions on how we could amplify our successes
  • Research some like-minded brands, accounts or potential ambassadors, and reached out to pitch your opportunity
  • Organize an Instagram giveaway, and passed the idea through our legal and customer support teams
  • Spend an hour working with the photo and video team on a fun new reel
  • Pitch Bellroy’s entry into TikTok land to some key stakeholders
  • Check that we have all the imagery and copy for the week’s posts, schedule anything that can be scheduled, and set yourself reminders to post the rest

 

SOME THINGS YOU MUST POSSES.

  • 2-3 years’ experience in social media management, brand marketing or similar
  • Knowledge of all the main social media channels
  • Ability to measure and report social engagement and revenue
  • Some experience with content creation – ie shooting iPhone videos to as a reel or TikTok or similar
  • Strong organisation skills
  • Attention to detail, especially when juggling many things at once
  • A keen eye for design and grammatically correct copy

Apply via LinkedIn only, do not use the ‘apply now’ form below.

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  • Accepted file types: jpg, gif, png, pdf, doc, docx, xlsx, xls, ppt, pptx, csv, Max. file size: 100 MB.
  • Accepted file types: jpg, gif, png, pdf, doc, docx, xlsx, xls, ppt, pptx, csv, Max. file size: 100 MB.
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