Nike has tapped 12 emerging creatives to redesign the Air Max


In celebration of Nike’s Month of Max, a campaign has been launched that had 12 global creatives redesign the Air Max.

Dubbed Revolutionairs, the chosen designers travelled to Nike headquarters in Beaverton, Oregon. Here they created styles that are as functional as they are eccentric, drawing on influences from their hometowns.

Exaggerated knee-high lace-ups, feather graphics and blacked-out, reflective uppers are just some of the innovative designs put forward.

The design with the most votes online will be created and distributed globally as the next Air Max. To view the designs and vote, head to the Nike Vote Forward page.


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