Words by

Anastasia McInerney

British model and #everythinggoals Alexa Chung is back to modelling, fronting the new campaign for AG Jeans.

Taking over from model Daria Werbowy, Chung will be the face of the Fall 2016 ads. And what a nice face it is.

The relationship between the Los Angeles lifestyle brand and Chung follows on from a successful collab back in 2015. 

A denim jumpsuit, a shearling jacket and a black-and-white striped shirt with a pussy bow collar top the collab. And not forgetting the jeans. The ultimate staple for cool girl status. 

It’s time to make some space in your wardrobe. After all, it’s Chung-approved.


Leave a comment


Alongside Kelela, Dev Hynes, Caroline Polachek and Adam Bainbridge.
Get in loser, we’re going shopping.
On the never-ending quest to create the perfect fitting jean.
And they’ve enlisted Petra Collins, Alicia Keys, Joan Jett and Erin Wasson to help them do it.
"Behind every great woman is a great pair of jeans."
Denim in acid wash and vintage blue perfection.
It’s a struggle. Here’s hoping that this will make it all easier.
Denim this wide should be an endangered species.
Linen and denim, need we say more?
It's General Pants Co. and it's vintage.
The ultimate addition to your wardrobe staples...in more ways than one.
Our one stop shop for when luxury meets necessity.
Dark, brooding and a little stand-offish.
G Star Raw launches at Melbourne's Emporium.
It’s ruffling our feathers.
New look for the British It Girl.
Wrangler are getting us excited for summer and caravanning.
Butt-hugging pieces of denim nostalgia.
Denim in summer is always a bit tricky. Nobody Denim nail it with their Reflections SS14 collection.
RE/DUN handpick jeans from vintage rag houses across America and rework them to make jeans that are as individual as you.
How can one lookbook be reminiscent of so many different areas of popular culture?
Alexa Chung has announced on Instagram that she will release her first fashion line. FINALLY!
Bass-eeek, bas-ik, or base-ic...however you like to say it (keep in mind the proper pronunciation is base-ic), the iconic...
We’ve long obsessed over the perfection that is Alexa Chung - her '60s makeup, winged liner, Peter Pan collars, perfectly...
We’re mad for denim — espe­cially when Wran­gler are involved.