07/01/2016
Taking 'Just Do It' to another level.

Words by

Veronica Jenkinson

If there’s one company you don’t want to get caught in a lawsuit with, it would probably be Nike.

They’re a sporting powerhouse and are recognised the world over. So recognised, in fact, that it becomes pretty obvious when other brands appropriate Nike’s ideas as their own.

And by other brands we mean Skechers.

According to Bizjournals, Nike Inc. has filed a lawsuit against its competitor Skechers USA Inc. alleging patent infringement of eight Nike designs. 

When you look at the Skechers Burst, the similarities with Nike are definitely there, right? The Burst shares a very similar knitted upper to Nike’s Flyknit technology, and even the structure and colouring are similar to Nike’s original design. 

Nike is not only asking for Skechers to stop selling the product but is also  requesting any profit made from sales of the product. Ouch.

This patent saga comes less than four months after Adidas sued Skechers for trademark infringement. Apparently even the second largest athletic shoe brand in America can make the same mistake twice.

nike.com

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