Mode Mischief Studios

• Develop and implement innovative marketing strategies to enhance brand direction and drive sales.
• Analyse market trends, customer behavior, and competitor activity to identify opportunities for growth.
• Create engaging content strategies aligned with Mode Mischief’s brand and vision, collaborating and delegating tasks to creative teams for execution.
• Lead in collaboration with the Founder, Creative Director and other creative roles to execute marketing campaigns, by providing clear direction and ensuring consistency across all platforms.
• Coordinate and assist in preparing photoshoots for upcoming styles, ensuring alignment with campaign goals and brand aesthetics.
• Lead the planning and execution of pop-ups, activations and events by organising the activation strategy, defining objectives, and ensuring each aligns with Mode Mischief’s brand vision and goals.
• Manage communication across multiple teams, ensuring strategies are effectively conveyed and executed cohesively across departments and in a timely fashion.
• Coordinate and manage successful communication and implementation of creative marketing and social teams to ensure strategy is rolled out and implemented successfully.
• Continuously updating, adjusting and reviewing strategy rollout and making improvements where possible.
• Assist in the creation and execution of campaign launches, activations and pop-ups.
• Conduct market research and competitor analysis to identify trends, insights, and opportunities that inform and strengthen Mode Mischief’s marketing strategies.
• Manage, oversee and optimise Mode Mischief’s digital marketing channels, including SEO, email marketing, and social media paid and unpaid, to maximize ROI and effectively reach target audiences.
• Oversee the creation of cohesive marketing materials across all touchpoints, including digital assets, email campaigns, and website content, ensuring alignment with Mode Mischief’s brand identity.
• Stay up-to-date with industry trends, emerging technologies, and best practices to continuously improve and innovate Mode Mischief’s marketing efforts.
• Assist in proposing and managing budgets for marketing activities, ensuring cost efficiency and aligning these with key activities.

KEY SKILLS

• Organised, determined and self-driven with a ‘can-do’ attitude.
• Able to work in a fast pace environment, producing and implementing with short turn around.
• Previous experience in a similar role.
• Adaptable to working in a small team, with the ability to collaborate toward a unified goal by setting and delegating tasks effectively.
• Results-focused, able to clearly demonstrate success via proven metrics
• Strong copywriting skills that reflects the brand and the marketing strategy
• Meticulous attention to detail with clear demonstration of organisation.
• Analytical, data-driven, and highly structured approach to decision-making
• Ability to convey information and ideas clearly and succinctly
• Proactive, initiating attitude – you take action to accomplish objectives and goals beyond what is required
• Can manage multiple projects and meet deadlines consistently
• Strong tech skills and systems management (e.g. experience working with CRM and CMS platforms, databases, email marketing (Klayvio & Yopto) and marketing automation software).
• Relevant University qualification – Bachelor in Marketing, Management or related discipline
• Minimum 4+ years similar experience in the e-commerce fashion and or e-commerce retail sector
• A minimum of 4+ years of experience managing a team
• Extensive experience in developing and implementing marketing strategy, e-commerce experience and experience managing a CRM
• Proficiency in digital marketing channels such as Digital Advertising Social Media, EDM marketing, and SEO
• Digital Agency experience preferred
• Demonstrated experience in leading high-performing teams
• Strong knowledge of product management, product life cycle and segmentation, forecasting marketing sell through tactics to investment strategies
• Strategic mindset to competitively position the brand within the market
• Deep comprehension of customer behaviours and preferences
• Capability to develop and execute customer-centric marketing strategies comprehensively
• Strong analytical abilities to assess market trends, competitor activities, and consumer behaviors
• Effective project management skills to plan, execute, and monitor marketing campaigns and projects
• Proficient in utilising marketing automation tools and analytics platforms
• Capacity to establish clear expectations, provide constructive feedback, and resolve issues promptly

Apply via LinkedIn only, do not use the ‘apply now’ form below.

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