A dedicated sneaker store for women just opened in Melbourne

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Words by Frankie Scheriani

The first of its kind.

After successfully trading online for over two years, Sole Finess has opened up shop in Melbourne – making it Australia’s first female-focused bricks-and-mortar sneaker store.

The space’s pink and white interior is home to the latest release of sneakers from Nike, adidas, Converse, Vans and more. You can also expect to find sports luxe apparel, ’80s-inspired bum bags and Hello Kitty-themed accessories for your inner girly girl.

Artworks by local female creatives are featured on the walls, alongside plants and pastel pots that complement the feminine vibe of the store.

Ladies in the area can check out Sole Finess from Wednesday to Saturday, 11am – 6pm, at 358A Smith Street, Collingwood VIC.


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