NAJO counts down to White Ribbon Day with ‘30 oaths for Thirty Reasons’ campaign

Images via Najo

Making change.

After releasing two necklaces in support of White Ribbon, jewellery label NAJO is stepping up its support for the organisation.

The brand has unveiled its 30 Oaths for Thirty Reasons campaign, which counts down to White Ribbon Day on November 23. It sees 30 couples from NAJO and White Ribbon head offices front the campaign alongside their pledges, with the images being released daily from today, to act as a reminder that violence against women is never acceptable.

Alongside the campaign, NAJO has also released its first Time For Change men’s bracelet. Made from steel and suede, the wrapped style comes available in two colours.

You can shop NAJO’s Time For Change collection here, with all proceeds going to White Ribbon.



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