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PUMA reimagines its CELL technology for a new women’s silhouette

Images via PUMA
Words by Maeve Kerr-Crowley

As worn by Cara Delevigne.

PUMA is dropping a new silhouette for women, inspired by an innovative ’90s style.

The CELL Stellar uses all the best bits of the brand’s CELL technology – used in previous designs like the CELL Alien – but adds a more feminine twist.

The hexagonal cells the style is named for are designed to provide extra cushioning and movement, while the low-cut silhouette improves versatility for styling your kicks. Meanwhile, a mesh and leather upper in black and white are paired with a rubber outsole and hot pink CELL tech on the heel.

PUMA tapped Cara Delevigne to represent the sneakers, with the new iteration reflecting Cara’s own bold and effortlessly-cool style.

CELL Stellar will be available in-store and online from June 13.

au.puma.com

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