Converse “Made By You” Campaign

Converse’s campaign celebrates the fans that make Chuck Taylors what they are.

Converse has announced the global launch of its “Made by you” campaign. The campaign will celebrate the fans of the classic Chuck Taylor shoe in the lead up to its 100th anniversary. 

The brand has scoured the globe to source the distinct and unique touch that each individual user brings to their own pair of Chucks. The campaign will feature the personalised Chucks of various consumers in a nod to the endless diversity each wearer can bring to the blank canvas that is the Chuck Taylor. 

Whether with worn out holes or imaginative collages, the eclectic collection will show an insight into the stories of the users and their beloved sneakers. 

To check it out, head to converse.com.au/all-star.