Net-a-Porter’s AW16 campaign is like a giant game of ‘Pick Your Favourite’

Everything.

In a first for the retailer, Net-a-Porter has gone on location with five up-and-coming models for its latest campaign.

The Autumn/Winter 2016 campaign breaks from the retailer’s typically single-model shoots, embracing a cast of models, including Charlee Fraser, Amilna Estevao, Sofie Hemmet, Pooja Mor and Julia Van Os.

Shot in the streets of downtown New York, the models wear the newest street-inspired designs for the individual women Net-a-Porter cater to.

There’s a smorgasbord of fashion tastes, with denim, structured dressing and tailoring among the new drops. 

net-a-porter.com