Cult sneaker store SUBTYPE is opening a Melbourne flagship store

Words by Ruby Staley

Image via Subtype

A sneaker head’s dream.

Curated sneaker and fashion boutique, SUBTYPE, is opening its first Melbourne flagship gallery this Saturday April 20.

The underground basement store on Russel Street is set to house contemporary streetwear and cult shoes from brands including adidas, Nike, Common Projects, Ader Error and Yeezy.

To celebrate the openng weekend, the retailer will give shoppers access to the exclusive Australian release of the adidas Alphaedge 4D and Nike x Atmos Air Max 2.

Aside from sneakers, the gallery will also host unique collaborations and art installations with additional secret interactive features.

Lines are expected to be out the door, so head down early.

SUBTYPE Store Opening 
Saturday April 20.
The Basement 118 Russell Street
Melbourne VIC 3000



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