Magnum creates fashionable ice creams with Bec and Bridge, Romance Was Born and By Johnny

Magnum the fashion collection

Words by Tara Smith

Why not?

Remember when Magnum teamed up with Moschino for a line of luxury tote bags?

Well, the ∼fashionable∼ ice cream is back with three more sartorial collabs, this time calling on Australia’s finest local labels.

Bec and Bridge, By Johnny and Romance Was Born have all co-created their own ice cream flavour, because nothing screams fashion more than a delicious chocolate-coated dessert on a stick.

Each brand has its own distinct flavour to match its style, ranging from Romance Was Born’s raspberry chocolate truffle, to By Johnny’s hazelnut salted vanilla and Bec and Bridge’s golden caramel.

The ice cream trios are available now at all decent supermarkets. Get them while you can.


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