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Jack London AW15 lookbook

Pioneering wearable ponchos and leopard print for men.

With a little bit of rock’n’roll and a touch of bohemia, Jack London’s clean-cut british style takes a hit of something a little bolder this winter.

Prints on prints in classic, form-fitting cuts leave Aztec and leopard skin with a wearable, high-class feel. Wetlook leather, subtle plaid and satin lapels make three-piece day suits, blazers and tuxedo jackets pieces of decadent personality. It’s a high-quality menswear collection that effortlessly combines unique flare and wearability for a fresh take on masculinity.  

Suddenly, convincing the average Joe to wear leopard print or a woven poncho doesn’t seem so laughable. It’s an astonishing feat.

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