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This nail sticker can help prevent skin cancer

L'oreal, Roche-Posay, UV sense nail dot
WORDS BY Veronica Stanford

Images via L’Oréal

Sun smart.

It may be January, but La Roche-Posay is already doing big things in 2018.

The sensitive skincare brand has developed a nail sticker that could help prevent skin cancer.

Designed to monitor UV exposure, UV Sense sends data directly to your phone. The tiny blue and beige dot collects information from your surrounding environment, and its companion smartphone app alerts you whenever you’ve reached the maximum recommended exposure time for your skin type.

According to La Roche-Posay’s parent company L’Oréal, earlier studies showed the patch positively influenced the sun safety behaviours of consumers. It’s reported that 34 per cent applied sunscreen more often and 37 per cent tried to stay in the shade more frequently.

Each dot can store up to three months’ worth of data and is designed to be worn on the thumbnail.

“The technology within UV Sense is groundbreaking and has so much potential to impact the future of technology and wearables,” said Global Vice President of L’Oréal’s Research and Innovation Technology Incubator, Guive Balooch. “Armed with research and consumer insights from the original My UV Patch, we set out to create something that blends problem-solving technology with human-centred design, offering real-time data and longer wear in a discreet product that fits any lifestyle.”

You’ll be able to get your hands on UV Sense when it launches globally in 2019.

laroche-posay.com.au

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