loading
drag

The Iconic taps Ali Barter, DZ Deathrays, Dan Sultan and more to star in its denim campaign

WORDS BY EVE OSWALD

Rock ’n roll.

The Iconic has enlisted the help of some of Australia’s top local musicians to front its latest campaign The Denim Studio. Because what’s more rock ’n roll than denim?

Stella Donnelly, Alex the Astronaut, DZ Deathrays, Ali Barter and Dan Sultan all star in the campaign, showcasing new styles from labels like Levi’s, OneTeaspoon, Wrangler and Abrand.

Expect plaid denim sets, pastel pink corduroy and distressed details to appear throughout the collection, arriving in both men’s and women’s styles across a range of fits.

The Denim Studio is available online now.

theiconic.com.au

Lazy Loading