Australian Fashion Labels and One Teaspoon embargo cashmere

Following a global campaign by PETA.

Two Australian companies have joined the growing ranks of designers refusing to use cashmere in their future collections as a result of a campaign by PETA. The global animal rights group distributed distressing footage of how the material is produced to major fashion houses and industry leaders in an attempt to limit its use. The process reportedly involves the inhumane and often violent treatment of cashmere goats in China and Mongolia.

One Teaspoon and the collective Australian Fashion Labels (AFL) – the home of Finders Keepers, C/MEO Collective, Keepsake the Label, The Fifth Label and Jaggar the Label – have vowed to cease using the textile in any future collections.

AFL and One Teaspoon join a number of international brands who have also ceased using cashmere, including H&M and ASOS.

With consumers growing increasingly conscious of how companies treat both animals and the planet, embracing a movement like this is as wise as it is compassionate.

peta.org.au