G-Star RAW’s first collection with creative director Aitor Throup is here

Innovative.

Led by new executive creative director, Aitor Throup,

G-Star RAW’s innovation lab has previewed its second capsule collection.

Raw Research II launched at Paris Men’s Fashion Week and embodies the brand’s efforts to explore the possibilities of denim.

Teaming innovation with traditional techniques, the launch event showcased new ways to craft denim, with the designs acting as blueprints for future G-Star collections. The collection is made using a 3D denim concept, which combines rigid denim with flexible fabric panels. It’s the result of a focused ergonomic study of the human body in motion.

The menswear collection consists of 10 pieces in both black and white, and includes the brand’s first foray into footwear.

Raw Research II will be available at select retailers worldwide from June.

g-star.com