Watch: Baryshnikov and Lil Buck dance for Rag&Bone campaign

This is the only time ‘juxtaposition’ can be used more than once.

One of the difficult things to consider when creating a fashion campaign is how the photographer, designer, and team of stylists will convey the movement of the clothing, often the be-all and end-all to a garment. But Rag & Bone took a different approach to their Fall/Winter 2015 campaign, conveying the luxurious grace and fluidity of each piece with a short film. 

Starring 27 year-old Lil Buck alongside dance royalty, Mikhail Baryshnikov, the two create a tension of movement to reveal the motion of the clothing itself.

Creative, incisive, and utterly new-age chic. Have a look for yourself.


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