G-Star RAW and Jaden Smith release a sustainable denim collection

Words by Maeve Kerr-Crowley

G-Star goes green again.

Jaden Smith’s collaboration with G-Star RAW is finally here, and it’s inspired by natural phenomena.

The sustainability-focused release, Forces of Nature, features large graphic prints of waterfalls, herds of animals and an eclipse.

Each design comes patchwork-stitched to jackets, jeans, or on tie-dyed hoodies and T-shirts.

On the environmental front, G-Star has used a variety of sustainable processes across the collection. Some pieces are crafted from raw, organic cotton, while others use denim produced with minimal water and energy. All blue denim is also dyed with 70 per cent less chemicals than standard procedures.

The Forces of Nature collection is available in-store and online now.


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