Hello Kitty and Puma are releasing a capsule collection

Puma x Hello Kitty sneaker close up

Words by Tara Smith

Perfect for all ages.

While Hello Kitty has just celebrated her 43rd birthday, 2018 marks a special anniversary for Puma.

The brand has teamed up with Hello Kitty to commemorate 50 years of the Puma suede sneaker.

Expect a red and white collection full of Hello Kitty motifs, including bows, love hearts and milk bottles.

Tees, hoodies, pants and backpacks are all part of the release, as well as a special edition classic suede sneaker. The anniversary shoe features a red and white upper, patterned with Hello Kitty’s face and signature bows.

Since the Japanese cat is perfect for all ages, the collection is available in kids’ sizing too.

It’s all expected to drop at Puma from February 8.


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