WIN: A Levi’s® getup for you and a friend

Images via Levi’s

In celebration of 501 Day.

May 20 marks 146 years of the iconic 501 Jean and Levi’s is celebrating the milestone in a big way.

Over the years, the 501 has become a blank canvas for self-expression and has been cut, ripped, dyed, worn, torn and burned by individuals, making each pair of Levi’s uniquely their own.

Honouring this spirit of individuality, the brand has announced Hailey Bieber as the first ever face of the style. Her campaign arrives alongside a 501-centric collection, with a series of customised pieces. Check out her personalised jeans above, and then create your own one-of-a-kind creation with tips from the Levi’s Tailor Shop here.

To get you further into the 501 spirit, we’re also joining in the fun with a huge giveaway.

Simply enter your details below for the chance to score a pair of 501 Jeans, plus your choice of Levi’s tee and Trucker Jacket for you and a friend.


By entering the competition you opt-in to receive collateral from Fashion Journal and competition partners. View full terms and conditions here. Competition closes midnight May 26. Winner will be contacted directly via email. 
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