These are Adore Beauty’s 10 bestselling haircare products
IMAGE VIA KEVIN MURPHY
WORDS BY CAIT EMMA BURKE
“It’s truly revolutionary hair rehab, available in the comfort of your home. Your hair will write you a love letter.”
I’ve been on a bit of a haircare journey of late. I’m desperate to transform my dry, colour-damaged locks into shiny, sleek strands, but with the multitude of haircare brands and products on the market (each making bold claims about what they’ll do for your hair) it’s hard to know what to invest in.
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Who better to help me navigate the oversaturated haircare market than the team from Australian beauty retailer, Adore Beauty? As beauty editors and writers, they’ve tried it all and are experts at discerning what products are worth your while. Below, they share Adore Beauty’s top 10 bestselling haircare products, and why they’re worth adding to your cart.
K18 Leave-In Molecular Repair Mask, $99.50
“We only launched K18 in early 2021, so the fact it’s on our all-time best sellers list is wild. But when you use it, you realise why. It’s a magical treatment for stressed-out, damaged hair that works in 4 minutes and doesn’t need to be washed out, so it doesn’t feel like a big commitment in your routine, but the results are transformative – hair that was dry and brittle is soft and silky.
If you are addicted to heat styling, products or you bleach your hair, this is an investment worth making. Just be sure to use a clarifying shampoo or scalp scrub before going in so it can properly penetrate the hair!” – Sadaf Razi, Adore Beauty’s Senior Beauty Editor
Get it here.
Kerastase Elixir Ultime Original Hair Oil, $73
“The little black dress of hair oils. My hair has been put through all the red flags when it comes to keeping it healthy: colour treatment, regular heat styling and constant exposure to UV/environmental pollutants. Despite all this, the results I get every time I use this oil are second to none. I usually apply it to the end lengths of my wet hair before drying it off and then apply a few more pumps to the very ends of my hair once it is completely styled.
A little bit goes a very long way with this product so once you invest in it, trust that you will have it for a very long time. I have recommended this to so many friends who want a nourishing, hard-working hair oil that brings life and shine back into their locks.” – Megan Miloshis, Adore Beauty’s Social Media Manager
Get it here.
Eleven Australia Miracle Hair Treatment, $27.95
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“This is a best-selling cult product for a reason – it packs so much efficacy into that pretty reasonable price tag. It has 11 key benefits: it boosts shine, adds smoothness and softness, controls frizz and flyaways, strengthens hair, enhances bounce and body and protects against environmental factors, to name a few… they don’t call it a miracle for nothing.
I recommend this to my thick hair as well as my fine hair girlies because it delivers something for everyone. I use it on my damp mid-ends, and either style or let my hair dry naturally knowing I’ll be sans frizz for the day. A beauty cabinet staple since 2011 and it’s not going anywhere.” – Sadaf Razi, Adore Beauty’s Senior Beauty Editor
Get it here.
Kevin Murphy Hydrate Me Wash, $46.95
“All Kevin Murphy products are incredible, but the Hydrate Me range is the Taylor Swift of shampoos – no matter which era your hair is in, there is something in it for you. A reliable, does-everything shampoo for most hair types.
Contains hydrolysed silk extracts that instantly smooth the hair surface to seal in moisture, plus microalgae and Kakadu plum for radiance and shine. You can expect shinier, more agreeable hair. Hydration is here, and it smells amazing. World-tour worthy.” – Sadaf Razi, Adore Beauty’s Senior Beauty Editor
Get it here.
Olaplex No. 7 Bonding Oil 30ml, $54
“One thing about me is, I’m going to bleach my hair at home… by myself. I’m a living, breathing cautionary tale of what a bad vibe can do to a girl’s appetite for chaos. But the thing is after a few rounds and a thousand products, it looked good! And one of the most important products was the Olaplex No.7 Bonding Oil.
Without getting lost in the nitty-gritty of bond building, essentially, over time excessive processing and colouring take a toll on our hair, causing those vital bonds inside the hair to break. This is where bond building comes in, and this oil protects against heat while helping to strengthen weakened and damaged bonds within the hair.” – Jasmine Riley, Adore Beauty’s Beauty Editor
Get it here.
Dyson Airwrap Complete Long Multi-Style Nickel Copper, $949
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“This is an investment, but – when it comes to hairstyles – the limit does not exist with the Dyson Airwrap. If your budget permits it’s a no-brainer. Six attachments for curls, waves and blowouts help you navigate static and frizzy hair with the flick of a switch. It’s also really quiet… an unexpected but very welcome bonus!
The new generation Airwrap has all the heat-saving tech of the older one, but with some upgrades: my favourite being the updated curl attachment that now features a cool tip that changes the direction with one, single click, meaning less time is spent changing barrels, and more time is spent creating soft, effortless curls.” – Megan Miloshis, Adore Beauty’s Social Media Manager
Get it here.
ColorWow Dream Coat Supernatural Spray, $64
“I’ve heard this is a fave of Chris Appleton – the hair guy who does Kimmy K’s locks (no pressure). It’s one of our best-sellers because of the sleek, shiny finish it gives like you’ve just stepped out of a hair appointment.
The ultra-lightweight styling treatment works by forming an invisible coat on the hair, keeping frizz, moisture and humidity out while locking in a gorgeous, glossy shine. Formulated with advanced heat-activated polymers, every strand is sealed for a silky finish. For serious main character energy worthy of Kim K herself.” – Jasmine Riley, Adore Beauty’s Beauty Editor
Get it here.
Olaplex Hair Perfector No. 3 Home Treatment, $54
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“We have over 1000 reviews of this product on our site and 97 per cent of those people recommend it. Wild huh? That’s the power of this professional-level, weekly hair treatment from Olaplex. It works by rebuilding hair from its core, locating broken protein bonds and repairing them using the same ingredients found in the salon treatment. It’s truly revolutionary hair rehab, available in the comfort of your home. Your hair will write you a love letter.” – Sadaf Razi, Adore Beauty’s Senior Beauty Editor
Get it here.
Straand Scalp Brush, $19
“A scalp massage in the shower… why wouldn’t you!? Premium, eco-friendly and non-toxic silicone bristles are soft yet strong enough for a great massage without being too strong on your scalp. I use it with a scalp scrub to work it in for deeper penetration.
You’ll get seriously addicted to the feeling of a salon-level head massage in your own shower. Straand has really helped revolutionise some of the taboos around dandruff and scalp health, and this product is the perfect example of why and how.” – Sadaf Razi, Adore Beauty’s Senior Beauty Editor
Get it here.
Christophe Robin Cleansing Purifying Scrub, $71
“This is a truly scrape-worthy tub of precious, precious goodness and genuinely worth all the hype surrounding it. Where traditional scalp scrubs can be hard to apply and disperse throughout the hair, Christophe Robin’s feels and acts more like an extra clarifying shampoo with salty granules to gently exfoliate the scalp.
Cleanses, purifies and balances sensitive or oily scalps, without stripping the scalp of its natural oils. A healthy scalp means healthy hair. I am addicted.” – Jasmine Riley, Adore Beauty’s Beauty Editor
Get it here.
Our editorial decisions are made with our readers (you!) in mind and we hope you enjoy the products that we wholeheartedly recommend. Fashion Journal may sometimes receive a commission or similar from third party links placed.
For advice on creating the right haircare routine for your hair, try this.
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