You want a bread shoe? @panolo_blahnik says yes

Images via Instagram
Words by Sasha Gattermayr

You got a panini, you got a shoe.

There is no end to what will or won’t entertain us on the internet. Clothes made from food is one of them.

Specifically, shoes fashioned from carbs. We asked design connoisseurs @panolo_blahnik about what makes food fashion so interesting online, and why one would go about making footwear from sourdough.

Conceptual artists or digital larrikins? Who says you can’t be both?

Read on to decode the pair’s genius.

Hey there! Let’s get straight to it. Is your background in fashion or food?
We’re a duo based in New York City with a background in illustration and graphic design.

What’s your day job?
We both work in publishing as book cover designers.

Are these creations an artistic statement?
No statement, just fun. The project came to us one day as we were eating lunch and were served a piece of bread that strongly resembled a shoe. From then on we began paying closer attention to the mundane objects we interact with on a day-to-day basis and decided to have some fun with it. There’s something very exciting in finding something familiar in the unexpected. For instance, a paperclip can turn into a barrette, and a piece of bread can become a shoe.

Do you design and bake all the pieces?
With the exception of the challah flat, so far we’ve only worked with ‘found’ bread, Approaching the bread without any preconceived notions really opens it up to more possibilities, but we’ve also been having more and more conversations about baking our own (which would bring its own set of fun challenges). Additionally, we’d love to collaborate with some food stylists or bakers who can bring their own twist or fresh ideas into the mix.

What’s your perception of the intersection between art and fashion?
Appreciate what’s beautiful, but also that it shouldn’t be taken too seriously.

Will you ever make a wearable shoe?
If the bread fits.

Who or what is your inspiration?
There are so many people and things we pull inspiration from, but here are a few of many: Magritte, Duchamp’s Readymades, Christoph Neimann, Irving Penn’s photography, the intrinsic personalities that objects carry.

And lastly, y u do dis?
Because it’s fun!

I, personally, would like some bread clogs to match my baguette bag.


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