This brand is here to make your bedroom better

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Words by Fashion Journal

Everything you need in one convenient set.

After a quest to find decent linen at a price that wouldn’t break the bank proved fruitless, Genevieve Rosen-Biller decided to create her own.

The journalist-turned-entrepreneur launched Bed Threads in 2017, following two years of rigorous product development and research.

Made from 100 per cent French flax linen, Bed Threads’ bedding is anti-bacterial, anti-static, breathable and can regulate temperature. Better yet, you can shop your bedding packed up into one easy bundle, complete with duvet cover, fitted sheet, and two pillowcases. You’ll never have to worry about matching your sheets to your doona again.

Pick from sets in rosewater, olive, fog, sage, charcoal and ink colourways for a bed that looks as good as it feels.


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