Fanta launches its very own clothing collection

Is this real life? Is this just Fanta-sy?

Fanta just dropped a clothing collection (aptly named Fanta Pants), and it’s very… orange.

Owning the phrase which is often used in a derogatory way, the campaign celebrates ginger-haired beauties and is as functional as it is fashun.

Expect bum bags, a see-through jacket, flared pants and poppa pants – all equipped with built-in straws or built-in can holders. They’re retro-inspired and designed to meet all your fanta-drinking needs.

Sadly, the limited-edition collection is only available to win via the brand’s Instagram.

instagram.com/fantapantsau