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Lee 125 Years Lookbook
April 17, 2014 |  

Lee knows jeans. To cel­e­brate 125 years in the busi­ness, they are doing just that– cel­e­brat­ing! Lee’s new col­lec­tion was inspired around a memo that every­one, no mat­ter how young…

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Goodhood Rules
April 16, 2014 |  

We all know how long it takes to look like you’ve just thrown an out­fit together and cruised out the front door… too long.

UK-based Good­hood appre­ci­ate that every girl wants…

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MELBOURNE CENTRAL X STREET SMITH
April 14, 2014 |  

Street Smith knows Mel­bourne style. In a cre­ative col­lab­o­ra­tion, three Mel­bourne Cen­tral styl­ists have come together with Street Smith pho­tog­ra­pher, Liz McLeish, to put together out­fits which…

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UNIF Swimwear 2014
April 14, 2014 |  

UNIF had an idea that is so stu­pidly bril­liant we can’t believe that no one else has thought of it before. Their swimwear col­lec­tion Bae­watch is entirely shot under­wa­ter. Makes…

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  • News

    • Lee 125 Years Lookbook
      lee243_125campaign_launch_website_slideshow_1170x771px_6

      Lee knows jeans. To cel­e­brate 125 years in the busi­ness, they are doing just that– cel­e­brat­ing! Lee’s new col­lec­tion was inspired around a memo that every­one, no mat­ter how young…

    • Yevu online store launches
      yevu23713

      After three mega suc­cess­ful pop-up stores in Syd­ney, inde­pen­dent label YEVU has finally made live an online store. The cloth­ing line made eth­i­cally in Ghana, West Africa, sprouted from designer…

    • adidas Originals by Mary Katrantzou
      mary_katrantzou_lfw_ss14_floral_prints

      Queen of prints, Mary Katrant­zou has teamed up with Adi­das to present adi­das Orig­i­nals by Mary Katrant­zou. Cue squeals of excitement…

      The col­lab­o­ra­tion will result in a small cap­sule collection…

    • Goodhood Rules
      SS14_WOMENS_LOOKBOOK_9

      We all know how long it takes to look like you’ve just thrown an out­fit together and cruised out the front door… too long.

      UK-based Good­hood appre­ci­ate that every girl wants…

    • Brand Profile: Frankie Swimwear
      A1

      Grow­ing up with not a care in the world and the sprawl­ing beaches of the Gold Coast as her bound­less sun-filled play­ground, Rebecca, designer of Frankie Swimwear, is well and…

    • UNIF Swimwear 2014
      3

      UNIF had an idea that is so stu­pidly bril­liant we can’t believe that no one else has thought of it before. Their swimwear col­lec­tion Bae­watch is entirely shot under­wa­ter. Makes…

  • Features

    • MELBOURNE CENTRAL X STREET SMITH
      MelbCentral_Stylist_look3-3

      Street Smith knows Mel­bourne style. In a cre­ative col­lab­o­ra­tion, three Mel­bourne Cen­tral styl­ists have come together with Street Smith pho­tog­ra­pher, Liz McLeish, to put together out­fits which…

    • FOX & DOVE
      IMG_6840fox and dovely

      Meet Fox & Dove, a game changer in the retail world.

      This Mosman-based bou­tique is con­nect­ing design­ers direct with con­sumers, cut­ting out the mid­dle­man in a win for both parties.…

  • Giveaways

    • VAMFF MIMCO RUNWAY GIVEAWAY
      09 MARCH

      Any Mimco fans out there? Yep, we thought so. And do we have some good news for you. The team have Mimco have kindly give us two dou­ble passes to…

    • THE ICONIC Runway presents River Island
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      To cel­e­brate the launch of River Island on THE ICONIC, the brands are join­ing forces for an inno­v­a­tive ‘Shop The Show’ Aus­tralian first. The inno­v­a­tive ‘Shop the Show’ run­way at…

  • Photoshoots

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